Hard Rock Partners with Arbor Day Foundation to Save Planet - Hawaii News Now - KGMB and KHNL

Hard Rock Partners with Arbor Day Foundation to Save Planet

ORLANDO, Florida (KHNL) -- Hard Rock International has teamed up with the Arbor Day Foundation to plant at least 25,000 trees this year by launching its new Lil' Rockers Menu.

Each kids meal at Hard Rock Cafes throughout the U.S. and Puerto Rico will include tree seed packets, encouraging kids to plant trees and help produce more oxygen and preserve wildlife habitats.

The menu will also teach children how to "Rock. Reuse. Recycle."

"Kids are an important part of our fan base and we want to ensure that their Hard Rock experiences are memorable, from the food and drinks, to the memorabilia on our walls, to teaching them about saving the planet," said Sean Dee, Vice President and Chief Marketing Officer of Hard Rock International.

Hard Rock and the Arbor Day Foundation hope to help plant an additional one million trees in 2008.

 

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