Hawaii's Robust Visitor Economy

HONOLULU (KHNL) - Visitors to Hawaii spent more money than ever before in 2006.  The Office of State Tourism Liaison reports total visitor expenditures reached $12 billion, an increase of nearly 3% over 2005 and a new record.

State Tourism Liaison Marsha Wienert says both 2004 and 2005 were exceptional years of growth.  "The ability to overcome the many adversities that the state experienced last year reflects the strength of Hawaii's brand and the quality and professionalism of everyone involved in our visitor industry," Wienert said.

In December an increased numbers of visitors and higher spending from the western and eastern regions of the mainland offset lower spending by Japanese and Canadian tourists.

Total average daily visitor spending rose in December 2006 to $181 per person, compared to $178 the previous December.