VIRAL VIDEO: Negative feedback prompts comeback ad from Honey Maid
HONOLULU (HawaiiNewsNow) -
Graham cracker maker Honey Maid is also the creator of one of the most viral videos in the country right now.
The video, seen by millions in only a matter of hours, is a response to a widely criticized campaign that the company launched on March 10, 2014.
The controversial commercial, titled "This is Wholesome", featured mix-raced families and same-sex parents. Honey Maid said the ad was intended to celebrate all families, but public feedback was not entirely receptive.
The company's response to the negativity is now going viral. Honey Maid released a new video ad this week called "Love". Watch [below] to see what they did with the negative comments they received.