AIEA, OAHU (HawaiiNewsNow) - In living color, nearly 10,000 participants walked, ran, and strolled around Aloha Stadium Monday for the inaugural "Run Or Dye" 5K.
"I think its like everyone's desire to do a food fight or something, its sort of like that. People are getting covered in dye and fortunately I hope it all washes out. I hope so," Chris Benjamin, Pres/CEO Alexander & Baldwin said.
It's the first time the nationwide event has come to Honolulu.
Participants show up in white, then get colorized with vibrant corn starch after running through four different color stations.
"It just seems super fun. Great way to together. Great ohana down here, run around the stadium, get some color you know. Everyone needs a little color in their lives," Tammy Wilhelm from Makakilo said.
Chris Benjamin, another participant, also said: "It's great that people can have fun like this, get exercise and support a great cause like Aloha United Way because a significant amount of the proceeds will go to Aloha United Way benefiting the neediest in our community.
The event brought in an estimated $7,500 to help the organization's 300 non-profit clients
So if you missed this year's Labor Day fun, don't worry. They're is committed to three years here in Hawaii.