Kailua shops hoping to prosper with Small Business Saturday - Hawaii News Now - KGMB and KHNL

Kailua shops hoping to prosper with Small Business Saturday

Deb Mascia Deb Mascia
Nancy Rasmussen Nancy Rasmussen
Bonnie Madigan Bonnie Madigan

By Teri Okita

KAILUA (HawaiiNewsNow) - Christmas angels may be watching over business at "Muumuu Heaven" in Kailua. 

Deb Mascia, creative director of Muumuu Heaven conveyed, "There were people waiting out front of the store when we opened this morning." 

Some came for the 20% off but many, like Nancy Rasmussen, just want to keep their Christmas spending to Mom & Pop shops.

Rasmussen said, "I haven't been to town one time, shopping. I don't go to Ala Moana.  I find everything I need, right here in our community."

Mascia hears that a lot from her customers.  Her high-end, vintage merchandise is 100% recycled and locally-made.  She explained, "With the economy as it is, people want to put their money into something that they believe in and they feel is a good thing."

As small business goes, so goes the economy.  According to supporters of the first-ever "Small Business Saturday", it would follow the annual Black Friday with hopes of boosting interest in "buying local" and jump-starting the overall economy.  The group "Smart Business Hawaii" reports that small companies in the state, those with 100 employees or less, create 2 of every 3 new jobs and provide more than half the private payroll.

Bonnie Madigan shared, "I'm feeling, I'm feeling, in the last several months, that things are starting to go up, definitely. Very good."

Kailua's "Under a Hula Moon owner Bonnie Madigan would love to keep the momentum going from a successful "Black Friday" into a "Small Business Saturday".

One small business advocacy group found that as much as 68% of dollars spent at independent stores will go back into the local economy - through taxes, payroll, and other expenditures.


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