A new report Monday from Hospitality Advisors LLC, adding data from September, also says revenues are down 20.5% from peak levels of 2006.
"Improved market performance allowed Hawaii's hotel market to maintain its position as a leading U.S. lodging market," the Honolulu research firm said. Hawaii second to New York in room rate and RevPAR - revenue per available room.
September occupancy was an average 71.2%, up 6% from the same month a year ago and third among major markets after New York and San Francisco; average daily room rate statewide was down 3%; and RevPAR (revenue per available room) was up 6%, reflecting the fact that higher occupancy more than offset lower room rates.
Most of the improvement, however, came in Waikiki and on Maui; Kauai had lower room rates and the Big Island had lower occupancy. There have been signs of improvement in recent weeks, however, with higher mainland arrivals to neighbor islands.