HONOLULU (HawaiiNewsNow) - A new HIV testing campaign aimed at people under the age of 25 is using eye-catching tattoos to get their attention.
The tattoos say "Get Real, Get Tested. The Life Foundation spearheads this project.
They hosted a show filled with photographs of people wearing the tattoo. Some even got decided to get inked at the event.
It's in honor of National HIV Testing Day, which is this Sunday. Some of the individuals in the photographs include a mother and child, a pregnant woman and transgendered people.
"This says something, it says something to the person who sees it, it says get tested, get tested for what? Get tested for HIV/AIDS, don't you want to find out?" Life Foundation executive director Paul Groesbeck said.
In Hawaii, more than 3,000 people are known to be infected with HIV/AIDS.
The majority of them live in Honolulu. But officials say they're seeing a small downward trend in new reported cases of this disease.