Kona Coffee Cultural Festival celebrates 'Aroma of Aloha' - Hawaii News Now - KGMB and KHNL

Kona Coffee Cultural Festival celebrates 'Aroma of Aloha'

HONOLULU (HAWAIINEWSNOW) - Plans are underway for the 39th annual Kona Coffee Cultural Festival celebrating its 181-year coffee tradition with this year's theme "Kona Coffee - Aroma of Aloha" November 6-15, 2009. Savor nearly 50 Festival events including contests, tastings, two parades, a scholarship pageant, farm tours, coffee workshops, art exhibits, an outdoor concert and more!

The annual Kona coffee harvest has sustained Kona's agricultural community and is celebrated every November. The award-winning Kona Coffee Cultural Festival is recognized as the oldest and most successful food festival in Hawaii . The 10-day Festival celebrates Kona's special cultural heritage and recognizes the accomplishments of Kona coffee pioneers, farmers and artisans.

Main attractions include judging the finest Kona coffee in the state at the Gevalia Kona Coffee Cupping Competition. A panel of international judges conducts a blind tasting where entries are assigned a number to assure anonymity. Judges look for high marks in fragrance, aroma, taste, nose, aftertaste and body. Foodies and culinary fans can catch professionals, culinary students, amateurs and kids in action creating unique recipes showcasing Kona coffee as an ingredient in entrees and desserts at the KTA Super Stores Kona Coffee Recipe Contest.

Meet Kona coffee farmers and 'talk story' while sampling estate brews and specialty food items or peruse boutique art galleries at the Holualoa Village Kona Coffee Tasting & Art Stroll in historic Holualoa. No Festival is complete without a parade-there are two at the Kona Coffee Cultural Festival, the International Lantern Parade and the Kamehameha Schools Grand Parade where colorful floats, costumed ethnic groups, marching bands and equestrian units grace Kona's oceanfront.

The Kona Coffee Cultural Festival is recognized and supported as a 'Major Festival' by Hawaii Tourism Authority (HTA) as the Festival showcases Hawaii 's unique culture and diversity. HTA was created in 1998 to ensure a successful visitor industry well into the future. Its mission is to strategically manage the growth of Hawaii 's visitor industry in a manner consistent with its economic goal, cultural values, preservation of natural resources and community interests.

For this year's Kona Coffee Cultural Festival event information, contact (808) 326-7820 or go to: http://www.konacoffeefest.com.

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