Financial cafe for those hungry for help - Hawaii News Now - KGMB and KHNL

Financial cafe for those hungry for help

Arkadi Kuhlmann Arkadi Kuhlmann

By Paul Drewes - bio | email

WAIKIKI (KHNL) - A new Oahu business offers up coffee and drinks, but mainly is trying to give people a taste of financial freedom.

In the time it takes to get a cup of coffee, you can learn important information to help you weather this and future financial crisis.

"It's a good time to look at this crisis as moment of reflection. to reflect, so what are all my expenses and income?" said Arkadi Kuhlmann, the CEO of ING Direct.

At the newly opened ING Direct Cafe, they serve up more than just food and drinks. But also advice to better manage money and get on the road to saving.

"Just making slight changes to their life, that aren't completely overhauling themselves, those small changes will benefit them to live beyond paycheck to paycheck," said financial expert, Michael Rubin.

The little things add up, like the daily cup of coffee. Cutting back on the small expenses can be a big step toward financial freedom.

Some Hawaii residents, like Ralph Hanalei, are looking for guidance to get through this challenging economic time. He has come to the realization that its up to him, to take positive steps for a brighter future.

"You need to hang on and control your financial situation a lot more than you used to," said Hanalei.

While the Waikiki location is ING Direct's first café in Hawaii, 25 thousand Hawaii residents are already members of the online bank. It's growing in size every month, as it cashes in on the popularity of online services.

Honolulu Mayor, Mufi Hannemann even proclaims Nov. 10th to be ING Direct financial independence day.

And financial independence is a goal people should work toward every day.

To encourage people to save, the ING Direct Café will be holding free financial seminars Nov. 12th-14th, at its new Waikiki location on Kalakaua Avenue.

The new café is the company's seventh and largest café in the United States.

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